The Projects

The focus of this year´s XMA Cross Media Awards competition is on projects of publishing houses that successfully implement cross-media design & branding. The winner projects will be announced at IFRA Expo in Vienna (12 to 15 October). A special exhibit will show the winning projects during the 4 days of the show. Be there to find out more about this prestigious competition!

The XMA Cross Media Awards are presented by WAN-IFRA. In 2009 the Awards are sponsored by Adobe and supported by Protec. Official publication is the WAN-IFRA Magazin.

All entries to this year's Ifra XMA Cross Media Awards can be viewed here:

English translations/summaries are provided.

  S.A. La Nación
En la marca hay un cambio morfológico aportada por la renovación de la tipografía, el uso de la minúscula y el mayor peso del cuerpo tipográfico. En cuanto a lo conceptual hay un acercamiento mayor a ... mehr
  Wenhui & Xinmin Joint Newpaper Group
The basic idea of the e-paper and e-magazine (Insight) is to provide the readers with a format fully compatible with their portable electronic devices, so that they can read Shanghai Daily everywhere ... mehr
  Grupo Nación
La población estudiantil de educación primaria (niños de 9 a 13 años) no contaba con material didáctico actualizado, confiable y atractivo, en el tema de los parques nacionales y las principales reser... mehr
  24sata d.o.o.
MMM = multi-media, multi-channel and multi-platform ... mehr
  Vecernji List d.d.
- The notion of information is firmly embedded in every media company’s strategic code. However, this is no longer enough in a time when the market is being determined by a new media element, a strate... mehr
  Helsingin Sanomat OY
The idea for the new iPhone and Nokia N-series mobile service was to build on the 120 year old Helsingin Sanomat brand and the new shortened brand used online and mobilize that. The new stylish ... mehr
  Axel Springer AG - Verlagshaus Berlin
siehe pdf anbei... mehr
  Axel Springer AG - Verlagshaus Berlin
Innovative Brand Solution ... mehr
  GZ Medien GmbH
Die Gießener Zeitung, eine echte Bürger-Zeitung wird von den Bürgerreportern vor Ort selbst geschrieben. Unterstützend dazu gibt es eine Redaktion die ebenfalls recherchieren, Artikel schreiben und mo... mehr
  Hitzeroth Druck + Medien
GmbH & Co. KG

Die zehn Entwicklungsstufen zur crossmedialen Marke 1. Evolution und Relaunch der Tageszeitung „Oberhessische Presse“ 2. Beteiligung der Leser an der Produktentwicklung 3. Neupositionierung der Ma... mehr
  InFranken - Elektronische Medien GmbH & Co. KG
Grundlegende Anforderungen an das Crossmedia-Design: • Im Design muss der gesamtfränkische Anspruch des Portals deutlich zum Ausdruck kommen. „Größe“ und Relevanz des Portals müssen auf den ersten Bl... mehr
  Mittelbayerischer Verlag KG
vgl. Präsentation... mehr
  Zeitungsverlag Aachen GmbH
5ZWO ist eine regionale Community für den Raum Aachen, Düren und Heinsberg. Der Name 5ZWO leitet sich ab von den ersten beiden Ziffern des Postleitzahlengebietes der Region. Der Markenname soll die ... mehr
  Mid-Day Multimedia Ltd
The key goal of this event was to drive unique visitors to the mid day website. ... mehr
  Mid-Day Multimedia Ltd
The key goal of this event was to create the desired MiD DAY Brand Experience for corporates and generate high-impact buzz for brand MiD DAY. Revenue generation was also one of the objectives... mehr
  Mid-Day Multimedia Ltd
The key goal of this event was to drive unique visitors to the mid day website. ... mehr
  Mid-Day Multimedia Ltd
The key goal of this event was to drive unique visitors to the mid day website. ... mehr
  Sign-in Macau Magazine
Our newest project is Macau's firt Cover Girl. The "Macau Cover Girl 2009" is a project to look for cover girls for the Sign-in Macau magazine. The winners will also be representing Macau's girls in p... mehr
  Aftenposten Multimedia AS
Aftenposten has over the last couple of years taken a number of steps to strengthen the cross-media design of its products. These include: - Redesign of the web site to be more in line with the newsp... mehr
  Aftenposten Multimedia AS
Oslopuls - on paper - online... mehr
  Jang Group of Newspapers
The News YouthBooth is an in-paper magazine which is the latest addition to the portfolio of The News. It is a research based magazine encompassing the likes, dislikes and habits of the youth of urba... mehr
  Catavencu SA
"Antreprenor" is an integrated media product, launched by Business Standard in May 2008. It is entirely dedicated to entrepreneurs and start-ups and it is consistent to our strategy of supporting the ... mehr
  Catavencu SA
"Guvernul Privat" is a concept launched in September 2008 to bring together the business community and the Romanian government in order to improve the environment and make a change for the whole socie... mehr
  Prof-Media ZAO
Mobile Traffic Rules is the new cross-design mobile platform for audience of drivers. It consists from: - Current version of The rules of the road - The directory of useful phones and addresses (po... mehr
  RIA Novosti - Russian News & Information Agency
The Russia Profile web site and quarterly electronic magazine (special report) is the main resource of our brand. Our website includes the following main sections: • Politics • Business • Inter... mehr
  Singapore Press Holdings Ltd
Beijing Olympics 2008 – Cross media coverage by Lianhe Zaobao (Appendix A); my paper (Appendix B); Shin Min Daily (Appendix C); Lianhe Wanbao (Appendix D) [newspapers]; Radio 1003 (http://www.radio100... mehr
  Diario de Navarra SA
Hemos puesto en marcha un nuevo soporte para Diario de Navarra, que complementa la edición papel y la on-line, y adapta nuestro medio a un nuevo soporte de comunicación: Los e-readers.... mehr
  Hora Nova SA
Diari de Balears... mehr
  La Vanguardia Ediciones S.L.
La Hemeroteca es un producto que apuesta por la funcionalidad, el orden y la facilidad de lectura, sin dejar de resultar atractivo. Con una personalidad propia dentro de la imagen corporativa de La Va... mehr
  Unidad Editorial SA
Identidad gráfica multi soporte El Mundo... mehr
  Unidad Editorial SA
Identidad gráfica multi soporte Expansion ... mehr
  Unidad Editorial SA
Sede integrada online-papel. Nuevo Edificio de la editora de EL MUNDO DEL SIGLO XXI.... mehr
  Unidad Editorial SA
Identidad gráfica multi soporte Marca... mehr
  Unidad Editorial SA
Identidad gráfica multi soporte Telva... mehr
  Unidad Editorial SA
Identidad Gráfica multi soporte Yo Dona... mehr
  Galadari Printing & Publishing (LLC)
The broadsheet comprises of the general news section, the business pages and a lively sports section. Khaleej Times has one of the highest readership in the Gulf. The paper also has an entertainment s... mehr
  South West Media Group Ltd
We named the project Rock Stars as we wanted a name and logo which would be easily understood by and culturally relevant to our target audience demographic. With the popularity of television talent sh... mehr
  South West Media Group Ltd
The launch of the Exeter Express & Echo's football fanzine-style TV show called Kellow's Bootlaces has broken new ground for the newspaper both creatively and commercially. Although it has strong lin... mehr

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