IFRA Italia 2009

In cooperation with FIEG and ASIG

10 - 11 June 2009
Bari, Italy
Language(s): English; Italian

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IFRA Italia, now in its 12th year, will present case studies and best practices from insiders of the Italian and international newspaper industry: from industrial production management to the challenges for publishers and editors facing a rapidly changing media environment.

“Developing Business in Hard Times: Creativity vs. Pessimism”: IFRA Italia 2009 proposes remarks, new ideas and actions to take to react against the international economic crisis, the shrinkage of used goods and the downsizing of the advertising in the media industry.


SESSION I - Printing and Delivering: new models of organization and logistic

15.30: Registration

16.00: Opening of the Conference

Welcome addresses:

Paolo Paloschi, President ASIG
Alessandro Brignone, General Manager FIEG
Reiner Mittelbach, CEO IFRA, Germany


16.15-17.30 / LECTURERS

Production and Logistic: new international patterns
Introduces: Giacomo Gorjux, CEO SEDIT
Lecturers:
Manfred Werfel, Deputy CEO IFRA, Germany
Peder Schumacher, President V-TAB, Sweden


17.30-18.45 / ROUND TABLE

Production and Logistic: the Italian market
Coordinates: Alberto Borgarelli, Tec. Dir. Gruppo Il Sole 24 ore
Participants just confirmed:
Vincenzo Borgogna, CEO Gruppo Fingraf
Luca Colasanto, President Gruppo Colasanto
Alberto Di Giovanni, PresidentOsservatorio Tecnico
Federico Reviglio, Production Dir. Editrice La Stampa
Marco Loni, Gen. General Manager Ceva Logistics
Alessandro Vento, Planning and Distribution, RCS Quotidiani



18.45-19.15 Presentation of the Annual Research by the Technical Observatory “Carlo Lombardi” for the Newspapers and News Agencies
Alberto Di Giovanni, President Osservatorio Tecnico

Program for the evening
At the end of the Session all the participants will visit the printing plant SEDIT. After the visit coach transfer to Hotel Sheraton Nicolaus for the dinner offered by the Newspaper LA GAZZETTA DEL MEZZOGIORNO. After dinner coach transfer to the printing plant of the Newspaper for a guided tour.



Thursday June 11
(Hotel Sheraton Nicolaus of Bari )

SESSION II - Newspapers, Magazines and Web Services: new developing patterns


10.00-10.15 Welcome addresses

Nichi Vendola, President of Puglia Region
Alessandro Laterza, President of Confindustria Bari


10.15-11.45 / LECTURERS

Newspapers, Magazines and Web Services: new international developing patterns
Introduces: Sergio Vitelli, Secretary ASIG
Lecturers:
Giovanni Cagnoli, Managing Director / Alberto Regazzo,
Director, Bain & Company
Melanie Shah, IFRA Newsplex, Germany
Antonio Torres Pereira, Dir. Impresa Digital, Portugal



11.45-12.00 / Coffee break

12.00-13.15 / ROUND TABLE

The Italian Publishing Industry: trends and organizative patterns
Introduces and coordinates: Ferruccio De Bortoli, Editor,Corriere della Sera
Participants just confirmed:
Nini Briglia, Gen. Manager Gruppo Mondadori Periodici
Carlo Bollino, Editor La Gazzetta del Mezzogiorno
Massimo Esposti, Central Editor in Chief Newspaper Web Coordination Desk Il Sole 24 ore
Vittorio Sabadin, Deputy Editor La Stampa
Franco Siddi, National Secretary FNSI



13.00-14.30 / Buffet Lunch


SESSION III - The Publishers Challenge: Developing Business in Hard Times



14.30-16.00 / LECTURERS

Developing Business in Hard Times: new international patterns
Introduces: Giulio Dalla Chiesa, Vice President, ASIG
Lecturers:
Nicola Pianon, Senior Partner & Managing Director, Boston Consulting Group
Reiner Mittelbach, Ceo IFRA, Germany
Terry Maguire,Independent Media Strategist and Advisor,Founder, Mediterranean Media Center (in formation), U.S. and France



16.00-16.15 / Coffee break


16.15-17.45 / ROUND TABLE

The Publisher’s Job in Hard Times
Anchoring: Carlo Malinconico, President FIEG
Participants just confirmed:
Claudio Calabi, CEO Il Sole 24 Ore
Mario Ciancio Sanfilippo, Editor La Sicilia
Stefano De Alessandri, CEO Rusconi Hachette
Antonello Perricone, CEO Gruppo RCS
Carlo Perrone, President Sep - Il Secolo XIX


17.45- End of the Conference
Paolo Paloschi, President ASIG

Evening of IFRA Italia 2009
Dinner offered by the Printing Plant SEDIT of Bari at the Masseria Il Melograno of Monopoli.


Venues


IFRA Italia 2009 kick offs at the Printing Plant SEDIT in Bari (via delle Orchidee nr.1, Zona Industriale Modugno) in the afternoon of Wednesday June10.
The registration is at 15.30 (p.m.).
The Opening of Session I is at 16.00, ending around 20.00 (p.m.). A dinner offered by the Newspaper LA
GAZZETTA DEL MEZZOGIORNO will follow, and after it all the participants will visit the print plant of this Newspaper.

On Thursday June 11 IFRA Italia 2009 will take place at The Congress Center of the Sheraton Hotel in Bari (via Cardinale Agostino Ciasca nr. 27), from 10.00 (a.m.) to 18.00 (p.m.). In the evening all the participants will join a dinner offered by the Printing Plant SEDIT at the traditional Masseria Il Melograno in the town of Monopoli. Coaches transfer is provided for everybody.

How to arrive to SEDIT

From the Airport of Bari is possible to reach the SEDIT by cab in few minutes. From. 13.00 until 16.30 a
complimentary shuttle will be available from Airport to SEDIT.

Registering to IFRA Italia 2009
Please fill the form and fax it to IFRA.

Further information

ASIG Service
Tel. + 39.06.4883566 / 4885026
E-mail: asigserv@ediland.it
IFRA
Tel. +49.6151.733-6 / Fax +49.6151.733-832
E-mail: events@ifra.com

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