2nd conference on design for the news and magazines publishing industry

Designing multi-platform information to grab the attention of readers, Internet and mobile users!

28 May 2009
Paris, France
Language(s): English; French

Download (ProgE_Design2009.pdf kb)
Download Accessmap_NewspaperLeMonde.pdf (125 kb)
Download Planacces_JournalLeMonde.pdf (121 kb)

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In an increasingly competitive environment, it becomes essential to make content available at all times and in all places via print, the web or the mobile.
Consequently, the question arises about how to stand out from the competition by offering your readers, Internet or mobile users a graphic design that is both unique to your brand and inviting!

By ensuring accessibility to your content (print, web) and its usability, newspaper design sets out to help you:
- Organise your newspapers and magazines so as to make them accessible and readable,
- Facilite navigation and interaction our your websites,
- Develop an attractive and effective mobile interface.

On 28 May, we have gathered together for you the best newspaper designers, including Mario GARCIA...

PROGRAMME:

9.00-9.30: Welcome participants and coffee

9.30-9.45: Opening comments

9.45-10.45: Storytelling in a multiplatform media world
Practicing our craft of journalism and design today has changed dramatically, but, the core, the storytelling remains the same.
This presentation covers the path of the story, how breaking news moves, and strategies we can use to make each medium unique and to cater to the needs of readers and users who are hungry for news and information 24 hours a day, seven days a week.
By Mario GARCIA, Leader and CEO of Garcia Media (USA).

10.45-11.00: Coffee break

11.00-12.00: Small country – great design
The change of the newspaper design in Luxembourg
Situated between Germany and France, Luxembourg is also a country where the influences of both neighbouring countries mix together.
As well as in food, lifestyle as in design of their publications. In the recent years, the Luxembourg newspapers changed their design drastically. Everything that was seen in the rest of Europe took place in this small market.
The presentation covers the recent developments and compares the market with the newspaper situation in other countries. It also shows why Luxembourg can be a role model for many countries in terms of newspaper culture and design.
By Hans-Peter JANISCH, Consultant for the newspaper industry and international director of Society for News Design (Germany).

12.00-13.00: The future of online publishing
The printed newspaper is in a state of decline, but the online versions absolutely fail to satisfy the readers.
Following a brief analysis of the development of online newspaper design, we turn our attention to the question of its future.
Is the future of newspapers not with other carriers that are better suited for reading? The ways in which the newspaper is used are changing, therefore also the design!
Readers' habits are influenced by the new information processing tools.
Social networks, permanent connection and geolocation must be taken into account in these new offerings.
Therefore we will try to imagine various, more or less plausible, hypotheses concerning the future of information distribution
By Etienne MINEUR, Co-founder and art director for the design studio Incandescence (France).

13.00-14.30: Lunch

14.30-15.30: The transition from 2D to 4D
Illustrations have always inspired humanity; from the famous Bayeux tapestry and the drawings of Leonard De Vinci to animated reconstructions. Today, technical information offers us daily more and more data that must be sorted, structured, and visualised so that we can be better informed.
Where will this lead us? What possibilities do we have to visualise our increasingly complex world? And which software programs can help us?
By Frédérik RUYS, founder of Vizualism, lecturer and trainer for online and offline information graphics (Netherlands).

15.30-16.00: Coffee break

16.00-17.00: New frontiers in online infographics
Online media has introduced infographics to a world of motion and multimedia. What are the keys to using these tools wisely, and what are the elements that make for successful online infographics? How do we assemble an online infographics staff, and how can we invite the entire newsroom to contribute to the effort?
We will look at some of the best work in the online graphics world, then look ahead to some of the tools and systems that are emerging to power the next generation of online infographics.
By Geoff McGHEE, Multimedia editor for Le Monde.fr (France).

17.00-18.00: Lessons from the world's best-designed newspapers
When does design attract people's attention? Does it cause them to stop and spend some time with a story, a package, a page, a section? Does it help them extract the most value in the limited time they have?
Five newspapers shared those qualities this year.
They were:
- Akzia, Moscow, Russia, biweekly, circulation 200,000
- Eleftheros Tipos, Athens, Greece, daily, circulation, 86,000
- Expresso, Paço de Arcos, Portugal, weekly, circulation 120,000
- The News, Mexico City, daily, circulation 10,000
- Welt am Sonntag, Berlin, weekly, 400,000

We walk through the winning entries and find lessons for success that will apply to newspapers of all sizes.
By Steve DORSEY, Deputy managing editor - Presentation and Innovation for Detroit Free Press and SND secretary-treasurer (USA).

18.00: End of the conference

Fees / Prix / Preise

For members:
Eur 650 + VAT

For non-members:
Eur 850 + VAT

Third registration from same company free of charge.

Conference fees include participation, translations, coffee breaks and lunch on Thursday 28 may.

Hotel

The event will take place at the french newspaper Le Monde:
80, Boulevard Auguste Blanqui
75013 Paris
Tel: +33 (0)1 57 28 20 00

You can find attached a list of hotels located in the proximity of the conference venue and that offer a range of different price categories.

Download (Hotellist_Designevent.pdf48 kb)