XMA Cross Media Awards 2012Best community engagement
Social Media Campaign, Jaipur
(Rajasthan Patrika Private Ltd, India).
Project name
(Lets Teach Lets Lead) Campaign on enrolment of the poor children to school under Right to Education Campaign (RTE)provision of 25% reservation in private schools.
General Publication Info
Rajasthan Patrika group of newspaper operating in 7 states with 30 print editions with 18 million readership.
Implementation
(Lets Teach Lets Lead) Campaign on enrolment of the poor children to school under Right to Education Campaign (RTE)provision of 25% reservation in private schools.Right to Education Campaign (RTE)
Project results
i) Compliance of the Provision of the Act
ii) Enrollment of 8000 + children enrolled in the campaign.
iii) Citizen/Social organizations also support to the project.
Additional comments
Editorial + ground intervention of effective for change.
LINKS
Uploads:
Campaign -RTE.pdf
(2439 KB)
General contact and feedback address:
Ms. Raquel Meikle
Programme Manager Events
WAN-IFRA
Darmstadt, Germany
Phone: +49-6151-733.927
E-Mail:
raquel.meikle@wan-ifra.org
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